Interested in e-Commerce? Selling online? Planning a Facebook shop?
Join us for the e-Commerce Workshop!
This workshop will focus on the Path-to-Purchase journey (Awareness, Consideration, Conversion, Evaluation), the customer attitudes and motivations, and how to overcome the hurdles of selling online.
This 3-hour workshop will cover the following topics:
– e-Commerce numbers
– Online purchase behavior
– Online shopping trends
– Product Category trends
– Device Trends
– The path to purchase journey
– Awareness: triggers and influencers
– Consideration: product and company research
– Conversion: deciding where and when to buy
– Evaluation: experience and feedback
– Understanding consumer attitudes and motivations
– What’s driving the shift to online?
– Overcoming the hurdles to selling online
– Winning the online consumer
– Payment options
– Building consumer trust
– Are experience and trust enough to earn consumer loyalty?
Who is this workshop for?
e-Commerce professionals or beginners willing to better understand online consumer trends and behavior and how to integrate them in a successful sales and marketing strategy.
Level: Beginner to Intermediate.
Limited seating (12 to 15 people). Please buy your ticket in advance (For payment by cash or bank transfer please contact us by email or via Eventbrite).
– EARLY BIRD (Up to 10 days before the workshop): 1,590 baht,
– REGULAR (Up to 5 days before the workshop): 1,790 baht,
– LATE BIRD (Up to 1 day before the workshop): 1,990 baht.
Ticket at the door:
– AT THE DOOR: 2,190 baht (Only available if the event is not sold out).
Buy your ticket here: https://pathtopurchase.eventbrite.com
Contact us for groups (10+) or private workshop requests.
About the speaker:
Bart is a Digital Marketing consultant with more than 10 years of experience in Entrepreneurship, Digital Marketing and Social Media. He has been running a Digital Advertising agency for 9 years in Paris and Bangkok, before launching Bangkok Entrepreneurs, a networking event, workshop and conference brand that became well-known in the local and regional Tech industry, exclusively through Digital Marketing.