TMS 2016: Robert Zapeda – The Gaming Expert from California to Thailand
Robert Zepeda is the Founder and CEO of Playbasis, a tech startup providing a cloud platform which drives user engagement and viral growth for brands, retailers, telcos, and banks using AR gaming and mobile gamification. Prior to Playbasis, he worked in the games industry for nearly a decade across a variety of roles, including product analyst, project manager, and game designer.
How did this Californian lad end up in Thailand and become the CEO of a company. Here is a glimpse to the interesting story of Robert Zepeda. You can meet him at Thailand Mobile Summit 2016.
Robert, grew up in California with his entire life revolving around software developers and building products. Initially he wanted to become a web designer and used to take college level programming courses and web designing courses in his high school. Later on he was so fascinated in gaming such that he dropped out from college to work in the gaming industry at the age of 19.
He came to Thailand, the first Asian country he ever been to on a holiday. He fell instantly in love with its culture, cuisine, amazing history and name what not and vowed to come back again. Thus he shifted to Thailand permanently.
Gaming industry was at its young and initial stage in Thailand back then. He didn’t lose the opportunity and delved into it without looking back. He started by working in the small game studios which gave him the opportunity to learn about the challenges of the industry and understanding the market more.
Venture Capitalists and Investors realized the underlying potential in the gaming platform and how it will revolutionize the future of E-Commerce industry. The encouragement from the industry was enormous in starting a gamification company and thus Playbasis came to being in 2012. Playbasis has raised $2.94 Million in Equity funding in 5 Rounds from over 7 investors. Some of the notable investors include INTOUCH Holdings, Ardent Capital, Cherubic Ventures, 500 Startups, and Axis Capital Partners.
Robert Zepeda will be speaking at Thailand Mobile Summit 0n November 2, 2016. Book your tickets on www.thailandmobilesummit.com.